IADC Logo Usage Guidelines
The following information outlines correct use of the IADC logo for members, chapters, accredited training providers and partners.
For further information about these guidelines or the use of the IADC brand please contact marketing@iadc.org.
IADC Official Logo
The official IADC logo is a trademark of the International Association of Drilling Contractors and is protected by international copyright laws. This logo is reserved for official IADC use.
Downloading or copying the IADC logo for corporate or personal use without the permission of IADC is a violation of these laws.
The logo is available for use in both portrait and landscape versions in several formats (EPS, PNG, JPG) upon request. Please contact marketing@iadc.org.
Association Name and Abbreviation
The formal name of the organization is the International Association of Drilling Contractors. IADC is an acceptable abbreviation, but printed materials such as letterhead and business cards should include one occurrence of the formal name in its complete form.
Full color
The primary format is full color. This should be used wherever possible. The symbol color is C12 M100 Y91 K3 and C23 M100 Y88 K15 (or equivalent). The wordmark is 85% black.
Member Logo
IADC members are entitled to use the IADC member logo on promotional products and web site. This logo is available in several formats (EPS, PNG, JPG) upon request. Please contact marketing@iadc.org.
Use of the member logo is not permitted on training certificates or in any fashion that may signify IADC accreditation or endorsement of any program, contract or service and must be in accordance with the guidelines set forth in this document.
Full color
The primary format is full color. This should be used wherever possible. The symbol color is C12 M100 Y91 K3 and C23 M100 Y88 K15 (or equivalent). The wordmark is 85% black.
Variations
The IADC Member logos should be presented in their optimal forms.
Reversed out
For use on darker backgrounds the logo can be produced in solid white with C21 M17 Y17 K0 to add depth to the symbol.
Single color red
Where production only allows for a single color the complete logo should use C12 M100 Y91 K3. A keyline is introduced to maintain the visual definition of the IADC symbol.
Single color black
For monochrome applications the keyline logo should be produced in 85% black.
Single color white
Where production only allows for a single color on a dark background the keyline logo should be produced in white.
Accreditation Program Logos
For Basin United Logo Usage Guidelines, click here.
IADC authorizes each accredited training provider to use only the specific accreditation logo for which the company is accredited. Use of program logos must be in accordance with the program’s accreditation procedures, the guidelines established for program logo usage (found in each program’s handbook) and the guidelines set forth in this document.
Examples
The logos shown here are meant to convey the general appearance of the program logo structure and do not reflect all of the accreditation programs offered by IADC.
Full color
The primary format is full color. This should be used wherever possible. The symbol color is C12 M100 Y91 K3 and C23 M100 Y88 K15 (or equivalent). The wordmark is 85% black.
Variations
The IADC Accreditation logos should be presented in their optimal forms.
Reversed out
For use on darker backgrounds the logo can be produced in solid white with C21 M17 Y17 K0 to add depth to the symbol.
Single color red
Where production only allows for a single color the complete logo should use C12 M100 Y91 K3. A keyline is introduced to maintain the visual definition of the IADC symbol.
Single color black
For monochrome applications the keyline logo should be produced in 85% black.
Single color white
Where production only allows for a single color on a dark background the keyline logo should be produced in white.
Chapter Logos
IADC provides each chapter with a unique logo that contains the name of the chapter. These logos may be used by the chapter across a variety of applications such as signage, social media, chapter-specific documents, and branded merchandise.
Use of the chapter logos must be in accordance with the guidelines set forth in this document.
Examples
The logos shown above are meant to convey the general appearance of the chapter logo structure and do not reflect all of the IADC chapters.
Full color
The primary format is full color. This should be used wherever possible. The symbol color is C12 M100 Y91 K3 and C23 M100 Y88 K15 (or equivalent). The wordmark is 85% black.
Variations
The IADC Chapter logos should be presented in their optimal forms.
Reversed out
For use on darker backgrounds the logo can be produced in solid white with C21 M17 Y17 K0 to add depth to the symbol.
Single color red
Where production only allows for a single color the complete logo should use C12 M100 Y91 K3. A keyline is introduced to maintain the visual definition of the IADC symbol.
Single color black
For monochrome applications the keyline logo should be produced in 85% black.
Single color white
Where production only allows for a single color on a dark background the keyline logo should be produced in white.
Clear Space
Care should be taken to ensure IADC logos are not cluttered by other visual elements such as typography, graphics or busier areas of photographs.
An exclusion zone of 50% the width of the symbol should be clear of visual distraction around all sides.
Minimum Size
To protect the legibility of the IADC logos, a minimum size has been established.
Logo Application
The IADC logos should always be presented using the version which gives the greatest stand-out against background image/color.
Things to Avoid
To protect the clarity and integrity of the logos, they should be used as shown in the examples in this guide, avoiding any application shown here.
Accessing Logo Files
To request logo files, please contact marketing@iadc.org.
Additionally, you may use the contact information listed below:
Membership logo: membership@iadc.org
Accreditation program logos: individual program coordinators or accreditation@iadc.org
File Types
Logo files are provided in two types: EPS and PNG.
EPS – high-resolution, vector graphic to be used for printing brochures, posters, signage, and promotional items (will be required by printing and promotional products vendors). This file type can be opened in Adobe Illustrator, Adobe Photoshop and Microsoft Word.
PNG – low-resolution graphic designed for digital/screen applications, such as web, email and PowerPoint presentations. While the PNG file can be used for basic print applications with caution, we recommend an EPS file to ensure the highest quality. Enlarging a PNG file can cause pixilation; we have provided a large enough file that enlargement should not be necessary. The benefit of this file type over JPEG is that it has a transparent background, and will not create a white box surrounding the logo (which goes against IADC’s logo usage guidelines).
Common Application Tips
It is important that the logo is properly applied in order to ensure that IADC is presented in a professional manner. If you have any questions about the tips below or to request a different file type, please contact marketing@iadc.org.
Email: The PNG file is most appropriate. It is best to insert the file directly from your computer into the message rather than copying and pasting. PNG files can be reduced in size, but will become pixilated if enlarged.
Name Badges: The EPS file is most appropriate. It can be opened from within Word. It is best to insert the file directly into the document rather than copying and pasting. It can be resized as needed without pixilation.
Presentations: The PNG file is most appropriate. It is best to insert the file directly into the message rather than copying and pasting. PNG files can be reduced in size, but will become pixilated if enlarged.